Google Analytics is a free service that provides statistics and basic analytical tools for search engine optimization (SEO) and marketing functions. The service is free to anyone with Google account. It allows you to track trends and provides data visualization tools, segmentation tools, custom reports, etc.
How does it work?
Google Analytics works by inserting a code on your website pages you want to track. When users view a web page, the code is triggered and logs this reaction in Google Analytics. It's completely free too!
What will happen if you forgot to add Google Analytics Tracking to the new website?
Forgetting to add Google Analytics tracking to your site won’t let you collect data to analyze your site’s performance. Henceforth, you won’t have any idea how your new website is doing.
- Does it perform well?
- How does it behave compare to your old design?
- Did your new contents pay off?
- Where do people come from to visit your website?
- Is the new URL structure makes it easier for your visitors to navigate through your pages?
- Does it have a higher conversion rate?
All of these won’t be answered if you forgot to add Google Analytics tracking on your new site. Thus, make sure to include this step on your list before releasing your site to the world wide web.
How do you add Google Analytics to your website?
To start collecting data from your website, create an Analytics account if you don’t have one and then follow the following instructions below:
1. Sign up for Google Analytics: Go to Google Analytics, click "Sign Up For Free" and follow the setup instructions. All they need is some basic info about what site you'd like to monitor.
2. Add tracking code: You'll get a tracking code to paste onto your pages so Google knows when your site is visited.
3. Learn about your audience: In a few hours, you'll be able to start seeing data about your site.
Want some more tips on SEO and Websites or need help setting up your code? Give Sooner Marketing Solutions a phone call at (918)609-3248 or visit our website.
With all of the moving pieces that go into a website redesign, it's easy to overlook SEO best practices. To help keep you on track, we've compiled ten common SEO mistakes that you should avoid, featuring tips and tricks from marketers who have dealt with redesigns in the past. Find out what the top ten SEO mistakes are by downloading this free guide + checklist. You'll be glad you did when your traffic spikes!
